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Brand identity for product design duo; Tom and Maya . Creating an language that reflected their distinct styles and philosophies that would also be as dynamic and thoughtful as the objects they design.
Tomaya
An identity for a design duo shaping honest objects.
PROJECT TYPE ¹
SERVICES ²
INDUSTRY³
YEAR⁴
BRAND IDENTIY
BRAND DESIGN
KINETIC DESIGN
PRINT / FORMATTING
WEBSITE BUILD
SOCIAL MEDIA ASSETS
INDUSTRIAL / PRODUCT DESIGN
2023
Tom and Maya were seeking an identity that reflected their distinct styles and philosophies. A brand for their studio that would be as dynamic and thoughtful as the everyday companions, objects and furniture pieces they design.
[OVERVIEW]
"Optical illusions are not rare; they are a natural byproduct of our brains need to simplify" — Kōkichi Sugihara
Sugihara blends maths and art to create mind-bending optical illusions. Using algorithms, he crafts 3D objects that defy our understanding of physics and geometry. Sugihara's work invites new ways of human-object interaction, shaking up our innate understandings of space and form. His creations open new doors in design, architecture, and human engagement.
[THE LOGO]
The design communicates luxury through precise layout choices and restrained embellishments, while maintaining an approachable elegance. Every visual element, from the typography to the photography styling, is curated to evoke authenticity, craftsmanship, and a timeless aesthetic, perfectly aligning with the brand’s artisanal values.
[COLOUR]
The design communicates luxury through precise layout choices and restrained embellishments, while maintaining an approachable elegance. Every visual element, from the typography to the photography styling, is curated to evoke authenticity, craftsmanship, and a timeless aesthetic, perfectly aligning with the brand’s artisanal values.
[TYPOGRAPHY]
The design communicates luxury through precise layout choices and restrained embellishments, while maintaining an approachable elegance. Every visual element, from the typography to the photography styling, is curated to evoke authenticity, craftsmanship, and a timeless aesthetic, perfectly aligning with the brand’s artisanal values.
[DESIGN DEVICES]
Tab with image
Half cut
Cut with tab
Full page image
The design communicates luxury through precise layout choices and restrained embellishments, while maintaining an approachable elegance. Every visual element, from the typography to the photography styling, is curated to evoke authenticity, craftsmanship, and a timeless aesthetic, perfectly aligning with the brand’s artisanal values.
[APPLICATIONS]
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