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A creative partnership dedicated to redefining Bodylines’ identity, aligning with their dual focus on natural skincare and non-surgical aesthetics, with a clean, holistic, and balanced appeal.
Bodylines Skincare
holistic creative support for an all natural skincare brand

PROJECT TYPE ¹
SERVICES ²
INDUSTRY³
YEAR⁴
BRAND CREATION
BRAND DESIGN
BRAND ARCHITECTURE
SOCIAL DIRECTION
PRINT / PACKAGING
ART DIRECTION
BEAUTY/SKINCARE
2018 -24

Bodylines approached us with a vision: to create a skincare brand that bridges the gap between nature and science. They wanted a brand identity that reflects their commitment to natural ingredients and rigorous scientific testing, while embodying a sense of mindfulness and holistic well-being.
[OVERVIEW]
[OLD LOGO]


[SKIN CLINIC]
[SKIN CARE]



The identity is made up of two complementary pillars to provide a holistic approach to beauty and wellness. The Skin Clinic offers non-surgical aesthetic treatments with a focus on natural enhancement, while Bodylines Skincare delivers natural, science-backed products for healthy, radiant skin. Together, they merge science and nature to promote overall skin health.
[ARCHITECTURE]

[PROCESS]
[PRODUCT]


[LIFESTYLE]

[SKIN CLINIC]

[SCIENCE]

Rainforest

Sandstrom

Marine

Glaicier









We created the Bodylines product labels with a minimalist design, using a monochromatic palette and clean typography to convey elegance and purity. We chose varied packaging shapes and matte finishes to add a refined touch, while clearly presenting product benefits and ingredients to foster trust and transparency. This cohesive approach reflected Bodylines’ commitment to natural, science-backed skincare, positioning the brand as a premium choice in the market.
[PRODUCTS]







From land to lab. The art of simplified apothecary.
We crafted Bodylines’ social tone to reflect its “From land to lab” philosophy, blending nature with science. The tone is calm, confident, and focused on simplicity, highlighting purity and transparency. Each message is clear and approachable, offering both educational insights and a serene, mindful presence that resonates with the brand’s audience.
[SOCIAL TONE]





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